| 書目名稱 | Customer Knowledge Management |
| 副標題 | Leveraging Soft Skil |
| 編輯 | Soumit Sain,Silvio Wilde |
| 視頻video | http://file.papertrans.cn/242/241600/241600.mp4 |
| 概述 | Combines customer knowledge management, customer focus and soft skills based on recent primary data.Focuses on interpersonal and organizational skills within customer knowledge management processes.Pr |
| 叢書名稱 | Management for Professionals |
| 圖書封面 |  |
| 描述 | Customer focus is the most important challenge of the future. Providing good customer service depends on how well companies?know?their customers and clearly identify their needs. Availability of customer knowledge, which is?knowledge from, for and about the customer,?thus becomes crucial in offering?customized products or services. This can be gained most efficiently from direct interaction with customers, but requires the use of interpersonal and organizational soft skills. This book?presents the interrelationship between customer knowledge management, customer focus and soft skills?and also provides concrete advice on how the management of customer knowledge can be optimized. |
| 出版日期 | Book 2014 |
| 關(guān)鍵詞 | Brain gain; Customer knowledge management; Kano-CKM model; Knowledge identification; Knowledge managemen |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-319-05059-1 |
| isbn_softcover | 978-3-319-38140-4 |
| isbn_ebook | 978-3-319-05059-1Series ISSN 2192-8096 Series E-ISSN 2192-810X |
| issn_series | 2192-8096 |
| copyright | Springer International Publishing Switzerland 2014 |
|Archiver|手機版|小黑屋|
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