Titlebook: Social Media and Africa‘s Public Sector; Perspectives on Cont Eric Kwame Adae,Kojo Kakra Twum,Doreen Anyamesem O Book 2023 The Author(s), u

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,Overview of Social Media and Africa’s Public Sector,a channels to achieve various strategic ends, including enhancing public communication, more effectively engaging citizens in democracy and governance, improving public service delivery, crisis communication and management, government image enhancement, boosting internal communication within public

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,Exploring Facets of Africa’s Public Sector’s Dance with Social Media,ic sector organizations on the African continent displays remarkably different characteristics than how such communication and media channels are deployed within commercial settings. The chapter illustrates how social media platforms such as Facebook, Twitter, YouTube, Instagram, Flickr, and LinkedI

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Main Objectives and Expectations for the Use of Social Media in the Public Sector in Africa, accounts found that social media platforms are used to provide information to citizens. The secondary objective is to identify effective pathways for offering opportunities for citizens to engage with public sector organisations in Africa. The chapter also identifies that social media platforms ass

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Catalysts for Social Media Adoption in the Public Sector in Africa, the Technology Organisation Environment (TOE) framework, this chapter explains how social media technology is adopted and used by public sector organisations in Africa. Social media adoption is an organisational context, and hence the TOE can best be used to understand the factors affecting the ado

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Eric Kwame Adae,Kojo Kakra Twum,Robert Ebo Hinson,Helen Inseng Duh,Doreen Anyamesem Odame