| 書目名稱 | Rock and Roll Fantasy? |
| 副標(biāo)題 | The Reality of Going |
| 編輯 | Ronnie J. Phillips |
| 視頻video | http://file.papertrans.cn/832/831441/831441.mp4 |
| 概述 | Includes supplementary material: |
| 叢書名稱 | SpringerBriefs in Business |
| 圖書封面 |  |
| 描述 | .We are in an era where developments in both technology and musical style?have coalesced to produce the greatest period of change in the music industry since the invention?of recorded sound. ?Globalization, the Internet, and digital technology are now opening up possibilities for more artists to be innovative and financially successful. But new music requires new ways of doing business. For more artists to be better off requires new business models to replace those that dominated the 20th century. Integrating insights from economics, management, and intellectual property law, the author explores the dynamics of entrepreneurship and innovation in the music industry, and offers such provocative assessments as these:.·???????? The Beatles might never have broken up if they had the kind of two-tier contracts – as band members and as solo artists – that are common in the music industry today..·???????? Buddy Holly would likely have avoided his tragic death in a plane crash at age 22 if his 1959 tour had been sponsored by a company like Coca Cola because today’s corporatized tours are vastly better financed and organized than the haphazard efforts of the 1950s. .·???????? The economic va |
| 出版日期 | Book 2013 |
| 關(guān)鍵詞 | ASCAP; Artists; Billboard; Copyright; Entrepreneurship; Innovation |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-1-4614-5900-2 |
| isbn_softcover | 978-1-4614-5899-9 |
| isbn_ebook | 978-1-4614-5900-2Series ISSN 2191-5482 Series E-ISSN 2191-5490 |
| issn_series | 2191-5482 |
| copyright | Springer Science+Business Media New York 2013 |
|Archiver|手機版|小黑屋|
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