Titlebook: Media and Change Management; Creating a Path for Matthias Karmasin,Sandra Diehl,Isabell Koinig Book 2022 Springer Nature Switzerland AG 20

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Introduction,htman, 2001). One key term used in this context is convergence, which describes “the merging of formerly distinct functions, markets and fields of application, further changing the way companies operate as well as how consumers perceive and process (media) content” (Diehl & Karmasin, 2013, p. 1). Co

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Cross-Border Media Management in a Digital Environment: Challenges and Lessons Learned for Change Menvironment. Although there are few studies dealing with change management in the media industry, the transformative nature of media markets in relation to the digitisation processes has been under-researched, especially by transnational media management, so far. In this chapter we therefore investi

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Strange Bedfellows? Business Modelling, Convergence and Change Management,l innovation. A central task of change management is the adaptation of companies, for example, due to changing conditions such as technological or ecological change. The change can affect many areas such as the objectives of the company, the strategies, business models or even individual products an

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The Effects of Big Data on Media Management, the data and analytics factors that have driven these changes and, in doing this, anticipate how these factors will affect the media industries in the future. Next, we propose a framework for how media organizations should manage such changes, including people, processes, data and technology, and i

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