Titlebook: Consumer Brand Relationships in Tourism; An International Per Raouf Ahmad Rather Book 2024 The Editor(s) (if applicable) and The Author(s),

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書目名稱Consumer Brand Relationships in Tourism影響因子(影響力)




書目名稱Consumer Brand Relationships in Tourism影響因子(影響力)學(xué)科排名




書目名稱Consumer Brand Relationships in Tourism網(wǎng)絡(luò)公開度




書目名稱Consumer Brand Relationships in Tourism網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Consumer Brand Relationships in Tourism被引頻次




書目名稱Consumer Brand Relationships in Tourism被引頻次學(xué)科排名




書目名稱Consumer Brand Relationships in Tourism年度引用




書目名稱Consumer Brand Relationships in Tourism年度引用學(xué)科排名




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書目名稱Consumer Brand Relationships in Tourism讀者反饋學(xué)科排名

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Key Conceptual Propositions to Engage Consumers with the Internet of Things: A Critical Scrutiny frIoT in their routine operations. This chapter primarily scrutinizes IoT from a consumer’s viewpoint and proposes perceived ease of use, perceived usefulness, perceived privacy risk, and consumer experience with IoT as the key drivers of consumers’ IoT adoption and engagement. The chapter has signifi

Anticoagulants

Configuring the Role of Brand Interactivity, Involvement, and Brand Orientation on Brand Loyalty: T partial least-square approach. The results reported strong causal association among the theoretically knitted constructs. Future research studies can extend the study’s framework and empirical test it in different cultural contexts.

strain

strain

paradigm

DENT

3D-CFD-Modeling of the Wall Heat-Transfer,ty in the stream of research on destination brand marketing and CBR. This study opens the door for future empirical investigations to provide additional insights into?the theory and practice?of variables presented in the conceptual framework.

FLUSH

https://doi.org/10.1007/978-94-6091-690-8 its infancy and more scholarly attempts are needed. This chapter aims to address gaps in influencer marketing in the tourism context and review the literature and successful cases in practice. The implications will shed light on how to implement influencer marketing strategies to create a positive