Titlebook: Advertising, Commercial Spaces and the Urban; Anne M. Cronin Book 2010 Palgrave Macmillan, a division of Macmillan Publishers Limited 2010

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https://doi.org/10.1007/978-3-540-74345-3data,. I examine the outdoor advertising industry’s practices of researching and exploiting city rhythms. In parallel, I analyse how these practices make available surprising ways of inhabiting and knowing space. Using the concept of rhythms, this chapter asks: how do media owning companies’ practic

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Integrated Control of Solar Systems,, the proliferation of advertising forms and media represents the reach and power of the advertising industry, and advertising texts represent the ideological hold of consumer capitalism. In parallel, the visual impact of outdoor advertisements on urban space is often read in popular, policy and aca

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Introducing Commercial Spaces,ertising in the west has been the focus of comment for centuries and many have claimed theirs as the ultimate era of advertising. In 1758, Samuel Johnson reputedly said that ‘ads are now so numerous that they are negligently perused’, and that ‘the trade of advertising is now so near to perfection t

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The Industry and the City: Knowledge Practices as Commercial Experiments,yse how practitioners in the industry actively produce and maintain commercial relationships between media owners, media agencies and clients. The practices and circulation of marketing knowledges are centrally important in this nexus: commercial knowledge practices form a ‘horizon of expectation th